AI Insights · Timothy · July 2024
Q2 2024 Performance of Top Film & Television Apps on iOS in Australia
Explore the Q2 2024 trends of the leading Film & Television iOS apps in Australia. Insights reveal download, revenue, and active user metrics for industry front-runners.
In Q2 2024, the Australian iOS app market saw varied performances among the top Film & Television applications. Data provided by Sensor Tower offers a glimpse into the trends of downloads, revenue, and weekly active users for these entertainment giants.
Disney+ experienced a notable rise in weekly revenue, peaking at nearly $716K in the final week of June. Downloads surged to over 30K, a significant jump from the start of the quarter. Weekly active users saw a high of approximately 880K users in the same period, indicating a strong engagement.
Netflix showed a steady revenue trend with a peak of around $135K by the quarter's end. Downloads remained consistent with a slight uptick to around 23K in the last week. Active users experienced a slight decline, maintaining close to 1.77M in the final weeks.
For Amazon Prime Video, revenue saw a gradual increase, with a notable rise to almost $201K in mid-June. Downloads spiked significantly to over 41K in early June, while active users reached a quarter high of nearly 287K by the end of June.
Binge, while not showing dramatic changes, had a steady revenue with the highest at nearly $295K in the last week of June. Downloads peaked at over 16K in mid-June, and active users slightly increased to approximately 129K in the final weeks of the quarter.
Paramount+ displayed a consistent revenue, with a modest peak at $154K in the last week. Downloads saw a significant jump to over 22K in late May, but active users showed a slight decrease, ending the quarter with around 49K.
For more insights into the app market performance, Sensor Tower's comprehensive analysis offers in-depth data and analytics.